Prescott Advisory Group

The Prescott Difference

"Not another consultant with a slide deck — a partner who's actually been in the business."

Prescott Advisory Group exists because small businesses deserve the same calibre of strategic thinking that large corporations take for granted. Not templated advice. Not tick-box consulting. Real, hard-won expertise applied to your specific situation.

We sit across sales, marketing, technology, and operations simultaneously — because that's how businesses actually work. Everything is connected. The advisor who only knows one lens will always miss the others.

Based in Adelaide, engaged nationally and globally, we work wherever the work takes us — and it's taken us everywhere.

Founder & Principal Advisor

Business Strategist · Sales & Marketing · Technology Advisor

Started in business at 13 — IT support out of school hours
Left school at 16 to go full-time; never looked back
Built, closed, rebuilt, and scaled 16+ businesses — the lessons are hard-won, not borrowed
Worked with clients in Australia, NZ, UK, USA, Canada, Botswana, and beyond
Worked across accounting, law, trades, manufacturing, retail, hospitality, aviation, recording, MSPs, and more

What We Do

The full picture,
in one partner.

Most businesses have no shortage of problems — they have a shortage of someone who can see how those problems connect. We do. Whether you're trying to grow revenue, fix operations, or finally make technology work for you, we bring the full picture.

Business Strategy

Clear direction, real decisions. We help you cut through the noise and build a strategy that's actually executable — not just a document that lives in a drawer.

Sales & Revenue Growth

From pipeline to close. Sales process design, team coaching, pricing strategy, and customer journey work that converts interest into income.

Marketing & Brand

Strategy before spend. We build marketing foundations that generate real leads — not just impressions — and ensure your brand says what you actually mean.

Technology Consulting

Twenty years of IT experience now applied strategically. We help you choose, implement, and actually use technology — without the jargon, without the oversell.

Operations & Systems

If it's chaos inside, it shows outside. We design the internal systems, processes, and workflows that let your business scale without falling apart.

Digital & Web

Websites, platforms, and digital presence that work. From strategy to execution, we've built and advised on digital for clients across every industry imaginable.

Exit Planning & Business Sale Readiness

Ready to sell?
Most businesses aren't.

Most small business owners have the majority of their wealth tied up in their business — but when it comes time to sell, they discover it isn't actually sellable. Too dependent on the owner. Financials no one can read. No systems. No story a buyer can get behind.

Whether your exit is 12 months away or five years out, the work starts now. We help you separate yourself from your business, build the systems and structures that make it attractive to buyers, and position it to achieve the valuation it actually deserves.

It's not just financial. It's knowing what to fix, in what order, and why — so when the time comes, you're in control of the process, not scrambling to catch up.

Business Diagnostics

We identify exactly what's holding your valuation back — owner dependency, messy financials, missing systems, unprotected IP, key person risk — and build a clear plan to close the gaps.

Systems & Scalability

Buyers pay for businesses that run without the owner. We implement the processes, documentation, and team structures that prove yours can.

Valuation & Positioning

We help you understand what drives your business's value, build the narrative a buyer needs to say yes, and ensure you're not leaving money on the table.

Exit Strategy & Guidance

From deciding when to sell, to who to sell to, to what comes next for you — we're in your corner through every step of the process, not just the financial side.

Hospitality Consulting

Hotels, groups & venues.
Fixed from the inside out.

The hospitality industry has a problem. Not a lack of ambition — a lack of execution. Guest experience suffers not because hotel teams don't care, but because the systems, technology, and service standards aren't there to back them up.

We work with hotel groups, independent properties, and venue operators to diagnose and fix the operational, technology, and guest experience issues that are quietly costing them reviews, repeat bookings, and revenue.

Whether you're launching a new property and want to get it right from day one, or you're an established group with persistent problems you can't seem to solve — we've seen the issues from both sides of the check-in desk.

"The most valuable feedback a hotel can get isn't from a mystery shopper — it's from someone who's stayed in hundreds of rooms, noticed every friction point, and knows exactly how to fix them."

Guest Experience Audits

End-to-end review of the guest journey — from booking to check-out. We identify every friction point, gap in service, and missed opportunity, then build a concrete action plan to fix them.

Technology & Systems

PMS selection and implementation, booking engine optimisation, in-room technology, staff communication platforms — we help you choose the right tools and actually get them working together.

Service Standards & Training

Documenting, implementing, and embedding service standards that your team can actually follow — consistently, across every shift, every property.

New Property Setup

Launching a new hotel or venue? We help you build the systems, technology stack, and service culture from day one — so you open strong and stay that way.

The Story Behind the Name

Built the hard way.
Earned every year.

This isn't a consultancy built by someone who spent twenty years in a corporate tower and then decided to start advising. It was built, closed, rebuilt, and scaled from the ground up — across 16+ businesses, from a kid running cables after school to an operation that has touched clients on five continents.

The breadth is the point. When you've worked in accounting firms, charter airlines, manufacturing, law, hospitality, IT services, recording, retail, and everything in between — you start to see the patterns. That's what we bring to every engagement.

Age 13

The First Business

Started doing IT support while still at school — helping local businesses with the tech their staff couldn't manage. Not a hobby. A real business, with real clients, while other kids were in class.

Age 16

Full Time & Never Looking Back

Completed a 12-month IT traineeship and left when the business could no longer be run in lunch breaks. Full-time entrepreneur from that point forward. No corporate job. No safety net.

The Growth Years

Every Industry, Every Challenge

Built a client base across tradies, accountants, lawyers, manufacturers, hair salons, real estate offices, ecommerce, hospitality, recording studios, charter aviation, and MSPs. Became the person clients called for everything — not just IT.

International Reach

Four Continents, One Vision

Projects touched Australia, New Zealand, the UK, USA, Canada, and Botswana. Web work connected to Warner Records. A charter airline in Canada. The work followed the clients — not the other way around.

Today

Prescott Advisory Group

The pivot from IT into full business consulting was the natural evolution. All those years seeing every corner of how businesses operate — now applied in one place. Strategy, sales, marketing, tech, and operations. The whole picture.

How We Work

No fluff. Just results.

Every engagement starts the same way — listening. Not presenting. Not pitching. Understanding your business before we say a single word about what you should do differently.

Understand

Deep dive into your business, your goals, your actual constraints. We listen before we speak, and we ask the uncomfortable questions.

Diagnose

Identify the real leverage points — not the symptoms, but the root causes. Where should effort go to make the biggest difference?

Strategise

Build a clear, executable plan. Not a 50-page document — a direction, with priorities, actions, and owners. Something you can actually follow.

Execute

We don't just hand you a plan and disappear. We stay engaged through implementation — in the trenches, adjusting as reality meets strategy.

Work With Us

Four ways to engage.
One point of contact.

Not every business needs the same thing. Whether you want to start with a conversation or need someone on the ground — there's an engagement that fits where you are right now.

Remote Advisory Session

Start Here — No Travel Required

Not every engagement needs to start on-site. A focused remote session — video call, screen share, document review — can surface more than you'd expect. We dig into your business, ask the uncomfortable questions, and give you clarity on where to focus.

Ideal for interstate and international clients, or anyone who wants to test the water before committing to something bigger. No travel costs on either side.

Best for

Businesses anywhere in Australia or internationally. Low barrier, high value first step.

Book a Discovery Call →

The Diagnostic

1–2 Days On-Site

We come to you. One to two days on-site — observing how the business actually runs, talking to your team, watching the gaps in real time. No pre-packaged framework. Just fresh eyes and two decades of pattern recognition across every industry imaginable.

You walk away with a clear, prioritised breakdown of what to fix and why. Most clients find 5–10 high-impact areas they hadn't fully seen. This is the most honest assessment your business will ever get.

Best for

Owners who know something's off but aren't sure where to start. The definitive first step.

Scoped to your business

Project Engagement

Specific Problem. Real Fix.

You have a defined problem — a system that needs implementing, a process that's broken, a team that isn't performing, a move to manage. We scope it, price it, and get it done.

We don't just advise — we implement. On-site, alongside your team, through to completion. Not a report. An outcome.

Best for

Businesses with a clear challenge that needs hands-on expertise — not someone to point at it.

Scoped to your business

Ongoing Advisory

Your Advisor. Every Month.

For owners who want a trusted advisor in their corner on an ongoing basis. Monthly retainer, regular contact, strategic input across every part of the business — not just one function.

A part-time COO and strategist without the full-time cost. Someone who knows your business deeply and is genuinely invested in where it goes.

Best for

Growing businesses that want consistent strategic support — a long-term relationship, not a one-off fix.

Scoped to your business

Not sure which fits? Start with a conversation — we'll figure it out together.

Your business,
strategically
transformed.